The Trophy for the winning driver of the FORMULA 1® CRYPTO.COM MIAMI GRAND PRIX 2025, presented in its Louis Vuitton Trophy Trunk, was awarded to Oscar Piastri, McLaren driver. This rounds off the sixth race of the season within the Official Partnership between Louis Vuitton and Formula 1®, and the seventh Trophy Trunk of the season to be presented.
The Louis Vuitton Trophy Trunk, specially designed to protect and showcase the trophy of the FORMULA 1® CRYPTO.COM GRAND PRIX 2025, was present at several key moments that reinforced craftsmanship, savoir-faire and innovative design: on the starting grid, during the national anthem sequence, and on the podium during the trophy presentation to Oscar Piastri.
Louis Vuitton also presented the dynamic Louis Vuitton signature with a revamped graphic Louis Vuitton logo specifically designed for the Official Partnership between Formula 1® and the House across Miami’s on-track signage. The custom Louis Vuitton logo design evokes a sense of speed and heat effects, drawing a parallel with the high velocity of Formula 1® racing.
“Victory travels in Louis Vuitton”
Over the Maison’s history, precious sporting items belonging to world-class athletes have been entrusted to the packing care of Louis Vuitton. Perpetuating and building upon this cherished tradition, Louis Vuitton creates trunks to transport and showcase trophies for the world’s most emblematic sporting competitions and awards. Imbued with emotion, these adventures continue to mark new milestones in the Maison’s history, an ongoing testament that “Victory Travels in Vuitton” and that excellence in sports is echoed in the values of Louis Vuitton. Since its first partnership with the America’s Cup in 1983, Louis Vuitton has joined forces with the world’s most prestigious sports competitions, including FIFA World Cup™ (2010, 2014, 2018, 2022), League of legends (2019, 2020), Davis Cup (2019, 2020, 2021, 2022), Roland Garros (2017, 2018), NBA (2020, 2021, 2022), Formula 1 Grand Prix de Monaco™ (2021, 2022, 2023, 2024), Rugby World Cup (2015, 2019, 2023), Ballon d’Or® (2023, 2024), Olympic & Paralympic Games Paris 2024, Australian Open (2024, 2025).
About Louis Vuitton
Since 1854, Louis Vuitton has brought unique designs to the world, combining innovation with style, always aiming for the finest quality and preserving biodiversity. Today, the House remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine “Art of Travel” through luggage, bags and accessories which were as creative as they were elegant and practical. Since then, audacity has shaped the story of Louis Vuitton. Faithful to its heritage, Louis Vuitton has opened its doors to architects, artists and designers across the years, all the while developing disciplines such as ready-to-wear, shoes, accessories, watches, jewelry, and fragrance. These carefully created products are testament to Louis Vuitton’s commitment to fine craftsmanship.
About Formula 1®
Formula 1® racing began in 1950 and is the world’s most prestigious motor racing competition, as well as the world’s most popular annual sporting series. Formula One World Championship Limited is part of Formula 1® and holds the exclusive commercial rights to the FIA Formula One World Championship™. Formula 1® is a subsidiary of Liberty Media Corporation (NASDAQ: FWONA, FWONK, LLYVA, LLVYK) attributed to the Formula One Group tracking stock. The F1 logo, F1 FORMULA 1 logo, FORMULA 1, F1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX, PADDOCK CLUB and related marks are trademarks of Formula One Licensing BV, a Formula 1 company. All rights reserved.
